bryan chackel
Branding
Campaigns
Design
B2B
About
experience
The Attic
bryan chackel
Branding
Campaigns
Design
B2B
About
experience
The Attic
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Microsoft Fuel My Awesome

What started as a rational request for Microsoft Azure branded swag turned into a viral Twitter campaign that reached developers on a deeper, more personal level.

The results? Pretty awesome.

Gold Addy
2 Silver Addys

Calls for Awesome Entries

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Prize Teaser & Winner Announcement Posts

Prize Teaser & Winner Announcement Posts

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Prize Packs of Awesome & Winner Reactions

Prize Packs of Awesome & Winner Reactions

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All Savers Rethink Reuse Microsoft Fuel My Awesome Microsoft College Recruiting Sniff Dog Hotel Give Your Pup A Play Day Starbucks Hot Java Cool Jazz Microsoft Sky Surprise T-Mobile Mind of D-Wade Coinstar Power of Coins Starbucks Alumni Community Sounders FC Healthy Paws Luvo UW Continuum College
Savers Rethink Reuse Microsoft Fuel My Awesome Microsoft College Recruiting Sniff Dog Hotel Give Your Pup A Play Day Starbucks Hot Java Cool Jazz Microsoft Sky Surprise T-Mobile Mind of D-Wade Coinstar Power of Coins Starbucks Alumni Community Sounders FC Healthy Paws Luvo UW Continuum College